Best training agency Europe

We believe in a world where innovation meets empathy.

We’re not your every day agency—we’re your strategic ally, actively propelling change and making a lasting impact. We envision a society where we strive to be more relevant and responsive to one another. Learn more about us below.

With a rich legacy spanning over 20 years in the industry, operating across 25 countries, and boasting a team of over 150 human-centric design professionals from various domains, we bring unparalleled industry expertise to the table. Our worldwide team combines global reach with invaluable local expertise, working for clients such as L’Oréal, Coca-Cola, Rainforest Alliance, ING, Michelin, PwC, Salesforce, Bloomberg Philanthropies, and Rockwool.

Relevant, Responsive and Innovation Ready

We’re dedicated to nurturing organizations to become truly futureproof and agile, providing the tools to identify valuable opportunities and nurture valuable solutions. We flip insights and consumer data into first ideas, enabling teams to make informed decisions on which directions to pursue, and teaching them the tricks along the way. As we build upon your organization’s foundation, we support motivated, innovation-ready teams and foster essential connections.

The advent of a new Parisian department store presents the L’Oreal Group with more growth opportunities. To realize these opportunities, L’Oreal was interested in cooperating with the owner of this venue, the Hong Kong-based DFS Group. This merge presents exciting new ventures, but it also leaves both organizations with questions about strategic leadership in the future. L’Oreal invited DesignThinkers to organize training sessions for both parties to co-create future scenarios of success. Read on to learn more about applying Design Thinking in luxury retail.
L'oreal training
The advent of a new Parisian department store presents the L’Oreal Group with more growth opportunities. To realize these opportunities, L’Oreal was interested in cooperating with the owner of this venue, the Hong Kong-based DFS Group. This merge presents exciting new ventures, but it also leaves both organizations with questions about strategic leadership in the future. L’Oreal invited DesignThinkers to organize training sessions for both parties to co-create future scenarios of success. Read on to learn more about applying Design Thinking in luxury retail.
The advent of a new Parisian department store presents the L’Oreal Group with more growth opportunities. To realize these opportunities, L’Oreal was interested in cooperating with the owner of this venue, the Hong Kong-based DFS Group. This merge presents exciting new ventures, but it also leaves both organizations with questions about strategic leadership in the future. L’Oreal invited DesignThinkers to organize training sessions for both parties to co-create future scenarios of success. Read on to learn more about applying Design Thinking in luxury retail.
Every year, Bloomberg Philanthropies, the charitable arm of Bloomberg Corporation, organizes the Global Mayor Challenge. In this competition, city authorities around the world must come up with a sustainable solution to improve a dire issue in their current jurisdiction. As Design Thinking consultants, we helped the governments of Rotterdam, the Netherlands, and Butuan, the Philippines with injecting human-centered thinking into their final products. Read on to learn more about applying Design Thinking in NGOs.
Bloomberg training
Every year, Bloomberg Philanthropies, the charitable arm of Bloomberg Corporation, organizes the Global Mayor Challenge. In this competition, city authorities around the world must come up with a sustainable solution to improve a dire issue in their current jurisdiction. As Design Thinking consultants, we helped the governments of Rotterdam, the Netherlands, and Butuan, the Philippines with injecting human-centered thinking into their final products. Read on to learn more about applying Design Thinking in NGOs.
Every year, Bloomberg Philanthropies, the charitable arm of Bloomberg Corporation, organizes the Global Mayor Challenge. In this competition, city authorities around the world must come up with a sustainable solution to improve a dire issue in their current jurisdiction. As Design Thinking consultants, we helped the governments of Rotterdam, the Netherlands, and Butuan, the Philippines with injecting human-centered thinking into their final products. Read on to learn more about applying Design Thinking in NGOs.
Change and innovation usually face a certain amount of resistance in traditionally conservative industries. A set of capabilities is required to ensure the successful implementation of new ideas, which is crucial to growth and development. In this 1-year project, we worked on introducing improved ways of working (such as Design Thinking) within Pictet. Together, we facilitated new skills such as research design, ideation, prototyping, and effective collaboration at one of the largest banks in Switzerland. Read on to learn more about applying Design Thinking in banking and investment.
Pictet Training
Change and innovation usually face a certain amount of resistance in traditionally conservative industries. A set of capabilities is required to ensure the successful implementation of new ideas, which is crucial to growth and development. In this 1-year project, we worked on introducing improved ways of working (such as Design Thinking) within Pictet. Together, we facilitated new skills such as research design, ideation, prototyping, and effective collaboration at one of the largest banks in Switzerland. Read on to learn more about applying Design Thinking in banking and investment.
Change and innovation usually face a certain amount of resistance in traditionally conservative industries. A set of capabilities is required to ensure the successful implementation of new ideas, which is crucial to growth and development. In this 1-year project, we worked on introducing improved ways of working (such as Design Thinking) within Pictet. Together, we facilitated new skills such as research design, ideation, prototyping, and effective collaboration at one of the largest banks in Switzerland. Read on to learn more about applying Design Thinking in banking and investment.
Rainforests are the green lungs of our planet. Companies strive to adjust their industrial practices to create minimal impact on rainforests in particular, and the environment as a whole. In this endeavor, Rainforest Alliance (RA) is a desirable partner for a lot of organization, as their certification program is of high value. On the other end, RA wants to secure the highest quality of partnerships and thus needs stronger criteria to filter applications. In turn, this improves innovation between RA and its partners and ensures that consumers of RA-certified products are contributing to preserving rainforests and biodiversity. In this endeavor, Rainforest Alliance (RA) is a desirable partner for a lot of organization, as their certification program is of high value.
Rainforests Alliance training
Rainforests are the green lungs of our planet. Companies strive to adjust their industrial practices to create minimal impact on rainforests in particular, and the environment as a whole. In this endeavor, Rainforest Alliance (RA) is a desirable partner for a lot of organization, as their certification program is of high value. On the other end, RA wants to secure the highest quality of partnerships and thus needs stronger criteria to filter applications. In turn, this improves innovation between RA and its partners and ensures that consumers of RA-certified products are contributing to preserving rainforests and biodiversity. In this endeavor, Rainforest Alliance (RA) is a desirable partner for a lot of organization, as their certification program is of high value.
Rainforests are the green lungs of our planet. Companies strive to adjust their industrial practices to create minimal impact on rainforests in particular, and the environment as a whole. In this endeavor, Rainforest Alliance (RA) is a desirable partner for a lot of organization, as their certification program is of high value. On the other end, RA wants to secure the highest quality of partnerships and thus needs stronger criteria to filter applications. In turn, this improves innovation between RA and its partners and ensures that consumers of RA-certified products are contributing to preserving rainforests and biodiversity. In this endeavor, Rainforest Alliance (RA) is a desirable partner for a lot of organization, as their certification program is of high value.
Our collaboration with Coca-Cola was an interesting case of Design Thinking in HR. DesignThinkers facilitated the redesign of Coca-Cola HR; the employee ecosystem. How can we demonstrate a human touch in the digital world we work in? We facilitated Design Councils consisting of Coca-Cola employees and Coca-Cola Human Resource professionals. This was a co-creation effort to explore the Coca-Cola Global business Services eco-system and opportunity areas for improving services and design improved Service Scenarios especially for hiring and on boarding of new Coca-Cola employees. The main outcome is a set of Prototypes & Roadmaps on how to implement the Pilots.
Coca Cola Training
Our collaboration with Coca-Cola was an interesting case of Design Thinking in HR. DesignThinkers facilitated the redesign of Coca-Cola HR; the employee ecosystem. How can we demonstrate a human touch in the digital world we work in? We facilitated Design Councils consisting of Coca-Cola employees and Coca-Cola Human Resource professionals. This was a co-creation effort to explore the Coca-Cola Global business Services eco-system and opportunity areas for improving services and design improved Service Scenarios especially for hiring and on boarding of new Coca-Cola employees. The main outcome is a set of Prototypes & Roadmaps on how to implement the Pilots.
Our collaboration with Coca-Cola was an interesting case of Design Thinking in HR. DesignThinkers facilitated the redesign of Coca-Cola HR; the employee ecosystem. How can we demonstrate a human touch in the digital world we work in? We facilitated Design Councils consisting of Coca-Cola employees and Coca-Cola Human Resource professionals. This was a co-creation effort to explore the Coca-Cola Global business Services eco-system and opportunity areas for improving services and design improved Service Scenarios especially for hiring and on boarding of new Coca-Cola employees. The main outcome is a set of Prototypes & Roadmaps on how to implement the Pilots.
The Employee Journey project at Cartier involved participants from different departments of their global organization. This was essential in order to allow the co-creation of shared solutions. As a result, in a learning-by-doing manner, participants were guided through a Design process that enabled them to visualize future scenarios. The project was executed on a global level, involving teams in the Paris, New York and Amsterdam offices. Working with a human-centered perspective resulted in more extensive changes than imagined at the start: aside from redesigning the physical working space, we embedded employees’ emotions and attitude into the new design.
Cartier training
The Employee Journey project at Cartier involved participants from different departments of their global organization. This was essential in order to allow the co-creation of shared solutions. As a result, in a learning-by-doing manner, participants were guided through a Design process that enabled them to visualize future scenarios. The project was executed on a global level, involving teams in the Paris, New York and Amsterdam offices. Working with a human-centered perspective resulted in more extensive changes than imagined at the start: aside from redesigning the physical working space, we embedded employees’ emotions and attitude into the new design.
The Employee Journey project at Cartier involved participants from different departments of their global organization. This was essential in order to allow the co-creation of shared solutions. As a result, in a learning-by-doing manner, participants were guided through a Design process that enabled them to visualize future scenarios. The project was executed on a global level, involving teams in the Paris, New York and Amsterdam offices. Working with a human-centered perspective resulted in more extensive changes than imagined at the start: aside from redesigning the physical working space, we embedded employees’ emotions and attitude into the new design.
ING is preparing for future-proof innovation. Therefore, with facilitation by DesignThinkers, we accelerated an innovation process that embeds the users’ perspective in product & service development. As a result, we successfully combined Lean, Agile & Scrum with Design Thinking. In this manner, we empowered ING to bring relevant solutions to the market faster.
ING training
ING is preparing for future-proof innovation. Therefore, with facilitation by DesignThinkers, we accelerated an innovation process that embeds the users’ perspective in product & service development. As a result, we successfully combined Lean, Agile & Scrum with Design Thinking. In this manner, we empowered ING to bring relevant solutions to the market faster.
ING is preparing for future-proof innovation. Therefore, with facilitation by DesignThinkers, we accelerated an innovation process that embeds the users’ perspective in product & service development. As a result, we successfully combined Lean, Agile & Scrum with Design Thinking. In this manner, we empowered ING to bring relevant solutions to the market faster.
To accelerate a client-centric and data-driven mentality amongst teams, Rituals sought to adopt the Design Thinking mindset and process as an organization-wide way of working through a Design Sprint. By using this methodology, teams embraced the importance of reactivity to actual customer needs, co-creation across teams, usage of a common innovation language, and inclusion of stakeholders (internal and external) in the process.
Rituals training
To accelerate a client-centric and data-driven mentality amongst teams, Rituals sought to adopt the Design Thinking mindset and process as an organization-wide way of working through a Design Sprint. By using this methodology, teams embraced the importance of reactivity to actual customer needs, co-creation across teams, usage of a common innovation language, and inclusion of stakeholders (internal and external) in the process.
To accelerate a client-centric and data-driven mentality amongst teams, Rituals sought to adopt the Design Thinking mindset and process as an organization-wide way of working through a Design Sprint. By using this methodology, teams embraced the importance of reactivity to actual customer needs, co-creation across teams, usage of a common innovation language, and inclusion of stakeholders (internal and external) in the process.
Cordstrap is a leading global company in cargo protection, providing products and solutions that secure all types of cargo on rail, sea, road, and air. As part of its transition from being a product-oriented organization, to becoming solution-focused, Cordstrap is facing a number of challenges involving innovation. To solve this, they decided to develop a new Product Creation Process (PCP) with people at the center. An integrated approach using Design Thinking as a guiding principle is an effective way to design and implement the new PCP. Read on to learn more about applying Design Thinking in innovation.
Cordstrap Training
Cordstrap is a leading global company in cargo protection, providing products and solutions that secure all types of cargo on rail, sea, road, and air. As part of its transition from being a product-oriented organization, to becoming solution-focused, Cordstrap is facing a number of challenges involving innovation. To solve this, they decided to develop a new Product Creation Process (PCP) with people at the center. An integrated approach using Design Thinking as a guiding principle is an effective way to design and implement the new PCP. Read on to learn more about applying Design Thinking in innovation.
Cordstrap is a leading global company in cargo protection, providing products and solutions that secure all types of cargo on rail, sea, road, and air. As part of its transition from being a product-oriented organization, to becoming solution-focused, Cordstrap is facing a number of challenges involving innovation. To solve this, they decided to develop a new Product Creation Process (PCP) with people at the center. An integrated approach using Design Thinking as a guiding principle is an effective way to design and implement the new PCP. Read on to learn more about applying Design Thinking in innovation.
At Bacardi, there is a growing need to adopt a more customer-centered design of services. With a new app coming along, Bacardi aims to introduce online services that reflect care and attention to its end-users. The challenge at hand is to get stakeholders’ buy-in, from the developmental stages of the new app to its rollout and subsequent integration into daily business. DesignThinkers and Bacardi worked together on introducing this new technology throughout the company. We examined the process of adoption from the bartender’s point of view, whose skills and contact with customers are crucial to the success of the app. Read on to learn more about applying Design Thinking in FMCG.
Bacardi training
At Bacardi, there is a growing need to adopt a more customer-centered design of services. With a new app coming along, Bacardi aims to introduce online services that reflect care and attention to its end-users. The challenge at hand is to get stakeholders’ buy-in, from the developmental stages of the new app to its rollout and subsequent integration into daily business. DesignThinkers and Bacardi worked together on introducing this new technology throughout the company. We examined the process of adoption from the bartender’s point of view, whose skills and contact with customers are crucial to the success of the app. Read on to learn more about applying Design Thinking in FMCG.
At Bacardi, there is a growing need to adopt a more customer-centered design of services. With a new app coming along, Bacardi aims to introduce online services that reflect care and attention to its end-users. The challenge at hand is to get stakeholders’ buy-in, from the developmental stages of the new app to its rollout and subsequent integration into daily business. DesignThinkers and Bacardi worked together on introducing this new technology throughout the company. We examined the process of adoption from the bartender’s point of view, whose skills and contact with customers are crucial to the success of the app. Read on to learn more about applying Design Thinking in FMCG.

We unlock the innovation potential of your organization

Together, we work from deep customer insights to solutions that are validated with customers, employees, and key stakeholders. We build motivated teams and guide them through the Design Thinking innovation process, such that they have hands-on experience. We engage key internal stakeholders and raise organizational awareness to support the innovation process, continuous learning, and successful implementation.

We invest in building a relationship with you, gaining an understanding of your organization, stakeholders and the broader context of the challenge at hand. Together, we design a customized approach to your challenge, with a constant focus on tapping into the existing creativity and knowledge the people in your organization. We live and breathe Human-centered Design; these are our values.
We invest in building a relationship with you, gaining an understanding of your organization, stakeholders and the broader context of the challenge at hand. Together, we design a customized approach to your challenge, with a constant focus on tapping into the existing creativity and knowledge the people in your organization. We live and breathe Human-centered Design; these are our values.
We invest in building a relationship with you, gaining an understanding of your organization, stakeholders and the broader context of the challenge at hand. Together, we design a customized approach to your challenge, with a constant focus on tapping into the existing creativity and knowledge the people in your organization. We live and breathe Human-centered Design; these are our values.

“Our experts will guide you through a structured approach and establish a new way of working to sustain innovation.”

Tim Schuurman, Founder DesignThinkers

Our goal is to unlock your organization’s challenges and create lasting impact. With our hands-on approach, we empower you to lead change, providing the tools to identify valuable opportunities and nurture valuable solutions. As we build upon your organization’s foundation, we support motivated, innovation-ready teams and foster essential connections.

 

We believe that success can be unlocked through a deep understanding of users’ struggle for progress and by creating the right solution and associated experiences that address ‘users’ jobs’ well. To this end, every project we deliver is strengthened by deep customer insight and action informed by empathy.

Ilana van de Boel

Associate Partner Client Strategy

Elmo Diederiks

Senior Partner & Innovation Lead

Marjo Staring

Founding Partner & General Manager

Tim Schuurman

Founding Partner & Senior Consultant

Dimitra Tsertou

Senior Visual Designer & Service Designer

Daphne Lamberts

Design Researcher & Project Manager

Christina Lennartz

Service Designer & Project Manager

Jeroen van der Weide

Senior Partner & Lead Facilitator

Els Dragt

Senior Facilitator & Senior Researcher

Fieke Sluijs

Senior Facilitator & Senior Consultant

Adela Cristea

Leadership Expert & Senior Facilitator

Pedro Janeiro

Associate Partner & Senior Consultant

Laura Lasso

Project Manager

Raluca Siska

Digital Communications Manager

Barbara Ohm

Project Support

Catalina Schveninger

Partner & Senior Consultant

Damian Cranney

Senior Digital Innovation & UX Expert

Our worldwide team combines global reach with invaluable local expertise. More than just overseeing clients and connections, they adeptly communicate in your language—both literally and figuratively—ensuring accessibility through local front doors while harnessing an inviting and robust global network.

Global reach, local impact

 

From this global team of over 150 human-centric design professionals from various domains and industries, we strategically assemble the team best fit for your specific challenge.

GET IN TOUCH WITH ONE OF OUR EXPERTS: ILANA VAN DE BOEL | ASSOCIATE PARTNER CLIENT STRATEGY

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