Hi! We are DesignThinkers Eastern Europe

As HUB Eastern Europe we specialize in Market Research and Strategic Segmentation as well as in Employee Experience and organizational process design. Our regional focus is on Eastern Europe, the Baltics and Austria, but we offer our knowledge and expertise for projects and training to organizations all over the world as part of the DT global network.

Cartier logo
PwC logo
Philips logo
Ziggo logo
IBM logo
Procter and Gamble logo
Ahold logo
Salesforce logo
Bloomberg Philanthropies
Michelin Logo
Coca Cola logo
Kpn logo
Erste Bank logo
Telenor group logo
Adidas logo
ServiceNow logo
ING logo
Rockwool logo
Cartier black logo
PwC black logo
Philips black logo
Ziggo black logo
IBM black logo
Procter and Gamble black logo
Ahold black logo
Salesforce black logo
Bloomberg Philanthropies black logo
Michelin black logo
Coca Cola black logo
Kpn black logo
Erste bank black logo
Telenor group black logo
Adidas black logo
ServiceNow black logo
ING black logo
Rockwool black logo

Our worldwide team combines global reach with invaluable local expertise. More than just overseeing clients and connections, they adeptly communicate in your language—both literally and figuratively—ensuring accessibility through local front doors while harnessing an inviting and robust global network.

We work with you, not for you.

DesignThinkers Group is one of the leading ‘design driven’ Innovation Agencies, represented in +25 countries. We help organizations deliver on their innovation strategy with a strong human-centered focus. We train, develop & facilitate multidisciplinary teams and communities of change around the world. DesignThinkers Group is one of the leading ‘design driven’ Innovation Agencies, represented in +25 countries. We help organizations deliver on their innovation strategy with a strong human-centered focus. We train, multidisciplinary teams and communities of change around the world.

 

L'Oreal | Future leadership amidst a department merger


The new Parisian department store offers L’Oreal Group growth opportunities through cooperation with the DFS Group. This partnership brings new ventures and questions about future strategic leadership. L’Oreal invited DesignThinkers to organize training sessions to co-create future success scenarios. Read on to learn about applying Design Thinking in luxury retail.  
L'oreal training
 

L'Oreal | Future leadership amidst a department merger


The new Parisian department store offers L’Oreal Group growth opportunities through cooperation with the DFS Group. This partnership brings new ventures and questions about future strategic leadership. L’Oreal invited DesignThinkers to organize training sessions to co-create future success scenarios. Read on to learn about applying Design Thinking in luxury retail.  
 

L'Oreal | Future leadership amidst a department merger


The new Parisian department store offers L’Oreal Group growth opportunities through cooperation with the DFS Group. This partnership brings new ventures and questions about future strategic leadership. L’Oreal invited DesignThinkers to organize training sessions to co-create future success scenarios. Read on to learn about applying Design Thinking in luxury retail.  
 

Cartier | Future Employee Experience in Luxury retail


The Employee Journey project at Cartier involved participants from different departments of their global organization. This was essential in order to allow the co-creation of shared solutions. As a result, in a learning-by-doing manner, participants were guided through a Design process that enabled them to visualize future scenarios.
Cartier training
 

Cartier | Future Employee Experience in Luxury retail


The Employee Journey project at Cartier involved participants from different departments of their global organization. This was essential in order to allow the co-creation of shared solutions. As a result, in a learning-by-doing manner, participants were guided through a Design process that enabled them to visualize future scenarios.
 

Cartier | Future Employee Experience in Luxury retail


The Employee Journey project at Cartier involved participants from different departments of their global organization. This was essential in order to allow the co-creation of shared solutions. As a result, in a learning-by-doing manner, participants were guided through a Design process that enabled them to visualize future scenarios.
 

Coca Cola | Robust employee services using Design Thinking


Our collaboration with Coca-Cola highlighted Design Thinking in HR. DesignThinkers helped redesign Coca-Cola's HR and employee ecosystem. We facilitated Design Councils with Coca-Cola employees and HR professionals to improve services, especially for hiring and onboarding. The result was a set of prototypes and roadmaps for implementing the pilots.
Coca Cola training
 

Coca Cola | Robust employee services using Design Thinking


Our collaboration with Coca-Cola highlighted Design Thinking in HR. DesignThinkers helped redesign Coca-Cola's HR and employee ecosystem. We facilitated Design Councils with Coca-Cola employees and HR professionals to improve services, especially for hiring and onboarding. The result was a set of prototypes and roadmaps for implementing the pilots.
 

Coca Cola | Robust employee services using Design Thinking


Our collaboration with Coca-Cola highlighted Design Thinking in HR. DesignThinkers helped redesign Coca-Cola's HR and employee ecosystem. We facilitated Design Councils with Coca-Cola employees and HR professionals to improve services, especially for hiring and onboarding. The result was a set of prototypes and roadmaps for implementing the pilots.
 

ING | Accelerating Innovation for Financial Services


ING is preparing for future-proof innovation. Therefore, with facilitation by DesignThinkers, we accelerated an innovation process that embeds the users’ perspective in product & service development. As a result, we successfully combined Lean, Agile & Scrum with Design Thinking. In this manner, we empowered ING to bring relevant solutions to the market faster.
ING case training
 

ING | Accelerating Innovation for Financial Services


ING is preparing for future-proof innovation. Therefore, with facilitation by DesignThinkers, we accelerated an innovation process that embeds the users’ perspective in product & service development. As a result, we successfully combined Lean, Agile & Scrum with Design Thinking. In this manner, we empowered ING to bring relevant solutions to the market faster.
 

ING | Accelerating Innovation for Financial Services


ING is preparing for future-proof innovation. Therefore, with facilitation by DesignThinkers, we accelerated an innovation process that embeds the users’ perspective in product & service development. As a result, we successfully combined Lean, Agile & Scrum with Design Thinking. In this manner, we empowered ING to bring relevant solutions to the market faster.
 

Rituals | Accelerating exciting customer experiences


To accelerate a client-centric and data-driven mentality amongst teams, Rituals sought to adopt the Design Thinking mindset and process as an organization-wide way of working through a Design Sprint. By using this methodology, teams embraced the importance of reactivity to actual customer needs, co-creation across teams, usage of a common innovation language, and inclusion of stakeholders (internal and external) in the process.
Rituals training
 

Rituals | Accelerating exciting customer experiences


To accelerate a client-centric and data-driven mentality amongst teams, Rituals sought to adopt the Design Thinking mindset and process as an organization-wide way of working through a Design Sprint. By using this methodology, teams embraced the importance of reactivity to actual customer needs, co-creation across teams, usage of a common innovation language, and inclusion of stakeholders (internal and external) in the process.
 

Rituals | Accelerating exciting customer experiences


To accelerate a client-centric and data-driven mentality amongst teams, Rituals sought to adopt the Design Thinking mindset and process as an organization-wide way of working through a Design Sprint. By using this methodology, teams embraced the importance of reactivity to actual customer needs, co-creation across teams, usage of a common innovation language, and inclusion of stakeholders (internal and external) in the process.
 

Pictet | Design Thinking in banking to boost innovation


Change and innovation often face resistance in conservative industries. Successful implementation of new ideas requires specific capabilities essential for growth. In this 1-year project, we introduced improved ways of working, like Design Thinking, at Pictet. We facilitated skills such as research design, ideation, prototyping, and collaboration at one of Switzerland's largest banks. Read on to learn more about applying Design Thinking in banking and investment.
Pictet Training
 

Pictet | Design Thinking in banking to boost innovation


Change and innovation often face resistance in conservative industries. Successful implementation of new ideas requires specific capabilities essential for growth. In this 1-year project, we introduced improved ways of working, like Design Thinking, at Pictet. We facilitated skills such as research design, ideation, prototyping, and collaboration at one of Switzerland's largest banks. Read on to learn more about applying Design Thinking in banking and investment.
 

Pictet | Design Thinking in banking to boost innovation


Change and innovation often face resistance in conservative industries. Successful implementation of new ideas requires specific capabilities essential for growth. In this 1-year project, we introduced improved ways of working, like Design Thinking, at Pictet. We facilitated skills such as research design, ideation, prototyping, and collaboration at one of Switzerland's largest banks. Read on to learn more about applying Design Thinking in banking and investment.
 

Bloomberg Philanthropies | Creating new solutions


Every year, Bloomberg Philanthropies organizes the Global Mayor Challenge, where cities develop sustainable solutions for pressing local issues. As Design Thinking consultants, we assisted Rotterdam and Butuan in incorporating human-centered thinking into their final products. Read on to learn more about applying Design Thinking in NGOs.
Bloomberg training
 

Bloomberg Philanthropies | Creating new solutions


Every year, Bloomberg Philanthropies organizes the Global Mayor Challenge, where cities develop sustainable solutions for pressing local issues. As Design Thinking consultants, we assisted Rotterdam and Butuan in incorporating human-centered thinking into their final products. Read on to learn more about applying Design Thinking in NGOs.
 

Bloomberg Philanthropies | Creating new solutions


Every year, Bloomberg Philanthropies organizes the Global Mayor Challenge, where cities develop sustainable solutions for pressing local issues. As Design Thinking consultants, we assisted Rotterdam and Butuan in incorporating human-centered thinking into their final products. Read on to learn more about applying Design Thinking in NGOs.
 

Rainforest Alliance | A filter for innovation


Rainforests are our planet's green lungs. Companies aim to minimize their environmental impact, making Rainforest Alliance (RA) a valuable partner due to its high-value certification. RA seeks high-quality partnerships, requiring stronger criteria to filter applications. This improves innovation and ensures consumers of RA-certified products help preserve rainforests and biodiversity.
Rainforests Alliance training
 

Rainforest Alliance | A filter for innovation


Rainforests are our planet's green lungs. Companies aim to minimize their environmental impact, making Rainforest Alliance (RA) a valuable partner due to its high-value certification. RA seeks high-quality partnerships, requiring stronger criteria to filter applications. This improves innovation and ensures consumers of RA-certified products help preserve rainforests and biodiversity.
 

Rainforest Alliance | A filter for innovation


Rainforests are our planet's green lungs. Companies aim to minimize their environmental impact, making Rainforest Alliance (RA) a valuable partner due to its high-value certification. RA seeks high-quality partnerships, requiring stronger criteria to filter applications. This improves innovation and ensures consumers of RA-certified products help preserve rainforests and biodiversity.

The design sprint with top professionals from DesignThinkers and the hands-on approach inspired my work as a human-centered design consultant.

Alexander Faga, Swisscom

So, where do we start?

Our business is doing great and is still growing. Not as much as before though and competition is increasing. Customers have indicated that the interaction they have with us is not alway consistent or optimal, We need to respond and improve our customer experience accross all channels in a differentiating way. I am sure we can do this in many ways, but I am not so sure where to start to truly make a sustainable difference and revive our growth.

 

Build team spirit and create focus

The hotline has been set up in anticipation of a public meeting (or meetings) as part of Failed Architecture’s Situations programme. These meetings will build off of the ideas and content of the hotline, with a view to encouraging an ongoing inquiry into the conditions for architectural workers in The Netherlands and further afield. The first will be held in Amsterdam (date, time and exact location to be announced). The hotline is a work in progress and will be subject to change in the time that it is open. A Dutch version of the hotline is currently being developed.

A Design Thinking approach

We’re dedicated to nurturing organizations to become truly futureproof and agile, providing the tools to identify valuable opportunities and nurture valuable solutions. We flip insights and consumer data into first ideas, enabling teams to make informed decisions on which directions to pursue, and teaching them the tricks along the way. As we build upon your organization’s foundation, we support motivated, innovation-ready teams and foster essential connections.

Adela Cristea, People strategies, employee experience

Adela Cristea

Managing Partner DT EE & Senior Consultant

Linkedin

Lacra Loghin

Managing Partner Eastern Europe & Senior Researcher

Linkedin

Nikola Kalinović 

Facilitator & Senior Consultant

Linkedin

GET IN TOUCH WITH ONE OF OUR EXPERTS: ADELA CRISTEA | Managing Partner DT EE & Senior Consultant

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Adela Cristea, People strategies, employee experience

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