Customer Experience Design
Do you recognize this?
Our business is doing great and is still growing. Not as much as before though and competition is increasing. Customers have indicated that the interaction they have with us is not alway consistent or optimal, We need to respond and improve our customer experience accross all channels in a differentiating way. I am sure we can do this in many ways, but I am not so sure where to start to truly make a sustainable difference and revive our growth.
How might we improve our customer experience across all channels in a differentiating way?
So, where to start?
Even if you only partly recognize it, there is something you can do.
Let’s discover how you can make your customers happy, today. In order to learn which opportunities are worth pursuing, or to find low hanging fruit to start improving straight away, a Design Thinking approach to design your Customer Experience can set you on the right track. In short cycle Design Sprints, you can identify key customer segments, map out their journey and discover what drives, delights or frustrated your customers. This is the start of building and testing innovative solutions grounded in reality.
We can help you get going
Through our high-energy Design Sprint approach, we work with you from deep customer insight to a validated solution.
Minimize impact on the organization
We understand it is often not feasible to remove all people that should contribute from their current jobs completely.
Build team spirit and create focus
Our high-energy Design Sprints always come with team building elements and a great sense of purpose and focus, such that a big step forward can be made in a relatively short time. The results are validated inbetween the sprints, which is input for the next Design Sprint to make a next big step.
Learn by doing
Design Sprints are a great way to have the team experience cross-functional collaboration in a people focused innovation approach.
Manage key stakeholders
We also use the Design Sprints to present and pitch the results to key stakeholders. In this way keep the positive energy and involvement up, such that the organization becomes more innovation savvy.